The Face Shop Anti-darkening Cushion Copy
Mission
"무너지지 않는 자신감"이라는 국문 카피의 의미를 살려 영문 카피를 개발.
Develop English copy that captures the essence of the Korean phrase "Confidence that never falters."
Solution
Develop English copy that captures the essence of the Korean phrase "Confidence that never falters."
'무너지지 않는' 이라는 화장과 자신감의 말맛을 영어로 그대로 가져옴.
We translated the essence of 'never falter' into English, embodying both the resilience of makeup and the confidence it conveys.
We translated the essence of 'never falter' into English, embodying both the resilience of makeup and the confidence it conveys.
- Company deNa
- Media OOH/Print